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Exploring the Relationship Between Diversity and Quality in Ad Text Generation

Aoki, Yoichi, Murakami, Soichiro, Honda, Ukyo, Kato, Akihiko

arXiv.org Artificial Intelligence

In natural language generation for advertising, creating diverse and engaging ad texts is crucial for capturing a broad audience and avoiding advertising fatigue. Regardless of the importance of diversity, the impact of the diversity-enhancing methods in ad text generation -- mainly tested on tasks such as summarization and machine translation -- has not been thoroughly explored. Ad text generation significantly differs from these tasks owing to the text style and requirements. This research explores the relationship between diversity and ad quality in ad text generation by considering multiple factors, such as diversity-enhancing methods, their hyperparameters, input-output formats, and the models.


Data Analyst (Side job - Mentor role - Remote) at OpenClassrooms - Remote - U.S.

#artificialintelligence

OpenClassrooms mentors are freelance senior professionals. They help students succeed in their training programs, through weekly video calls of maximum one hour each. To be a role model and share their industry know-how with students on a weekly basis, coaching them through their training programs. All of the educational content is created and made available through the OpenClassrooms platform. In the Data Analyst path, our students learn to analyze data and model phenomena with realistic business cases.


Japan's Mizuho bank to allow employees to take side jobs by next March

The Japan Times

Mizuho Financial Group Inc. plans to change its personnel policy to allow employees to hold side jobs by the end of next March, the first such move by a mega-bank. By helping employees seek new challenges and opportunities, Mizuho hopes they will use the experience and ideas they acquire outside of the group to create new financial services at Mizuho, President Tatsufumi Sakai said in a recent interview. "I want everyone to refine their skills through a diverse range of challenges so that they can all be specialists in their fields," he said. The 59-year-old chief executive hopes new job opportunities will encourage employees to make use of their experiences in startups, manufacturing companies and other industries to create new business ideas for Mizuho. The initiative is expected to be introduced in the second half of fiscal 2019, after rules on labor and information management are worked out.

  Country: Asia > Japan (0.42)
  Industry: Banking & Finance > Financial Services (0.60)